PR in the Philippines

Las Vegas, Nevada Aug 5, 2025  – On a balmy July evening in Las Vegas, Larry Cohn finally allowed himself a moment of respite. He poured a small amount of Scotch, paused and went to enjoy a ballgame. This pause was unusual for a man who had already worked many hours before most people had their first coffee. It was a snapshot of a person who has spent years assisting businesses in finding order within their disorder.

Larry is the president of Business Process Automation Company and managing director at Battle-Cohn IT Consultants, but his titles do not tell the whole story. For over three decades, he has simplified the complexities of digital transformation, particularly for businesses unaware of their need for it.

A Career Forged from Inquisitiveness and Determination

Larry’s journey into business automation began unexpectedly, selling maintenance for Digital Equipment Corporation minicomputers in the 1980s. Although not glamorous, it exposed him to the operational challenges faced by small to mid-sized businesses.

In 1992, a loyal client presented him with a problem. They had invested in a document management system that quickly became obsolete when the vendor went out of business. Desperate, they reached out to Larry. “At the time, I had no knowledge of paperless systems,” he admitted. However, instead of declining, Larry researched, found a new vendor, and personally guided the client through a demo. The outcome was a $50,000 contract and a career change.

From that point on, he built his reputation as a problem-solver who listens before acting, rather than just a tech expert. He became the top salesperson at his firm for nine of the eleven years he worked there.

By 2001, Larry decided to work for himself. With a small retirement account and little else, he started his own company. This business evolved into the current Business Process Automation Company, which has been successful ever since.

From Cookies to Compliance

The journey has had its challenges. One of Larry’s main obstacles has been helping clients change their established routines. “The most difficult thing to overcome has been the psychology of process change,” he explained.

He mentioned a story from a project with Concordia University in Irvine, where a counselor refused to stop using paper. “She claimed she couldn’t do her job without it,” Larry said. His solution was to deliver the files digitally, but reward her with a chocolate chip cookie each day she didn’t use the paper copies. Eventually, she stopped requesting paper, and the cookies stopped as well.

His work often involves important issues like HIPAA compliance and data security. “Most companies don’t even realize the cost of storing paper,” Larry stated. “You can’t protect sensitive data in a filing cabinet.”

Custom Solutions, Not Standard Software

Today, Larry manages a small, highly effective team of contractors that handle everything from accounting to complex IT projects. His business focuses on providing tailored solutions, not generic software. “I don’t focus on a specific product, but rather on a specific solution,” he said. “Many companies are resellers trying to force you to use their product. I find the product that suits you.”

Business Process Automation Company serves clients ranging from small two-person businesses to organizations that process over a thousand applications daily. His tools include custom e-forms, AI-powered automation, and a PDF editing product that generates over $200,000 in annual revenue.

An Operator with Compassion

Larry’s enthusiasm is evident when he discusses his clients. “It gives me great satisfaction to help people improve their efficiency,” he said. “They save money, serve their customers better, and reduce their staffing needs without resorting to layoffs.”

He focuses on building trust, not just systems. “I have clients that I’ve worked with for twenty-five years. You don’t retain clients that long unless you’re doing something right.”

He also mentors new entrepreneurs. “If you have a promising idea and are serious about it, contact me. I’ll help you for free.”

Las Vegas, Meet Your Problem Solver

Larry moved to the Las Vegas Valley five years ago and became immediately involved in the community. He is a member of the Nevada Contractors Association, the fundraising committee for Junior Achievement, and a regular attendee at local Chamber of Commerce events. One of his largest clients resulted from a brief introduction at a chamber meeting.

“Being involved in the community is very beneficial,” he said. “It’s not just about networking, but about building genuine relationships.”

Creating a Lasting Impact

At seventy years old, Larry shows no signs of slowing down. In fact, he is preparing for growth. He recently partnered with a digital marketing and automation platform to improve his outreach and plans to hand over the business to his son in the coming years. His immediate goal is to reach one million dollars in gross sales.

“I’ve always advised young people to pursue something they love, rather than just taking any job.”

For Larry, his passion has always been about being present, solving problems, and improving situations.

To find out more, visit or explore his cybersecurity solutions at .